The first scene of animation is officially on the way, I’ve shipped materials overseas (via the interbutts) and the studio is hard at work churning out the first minute and a half of animation, which will act as our Kickstarter video come time to put our project out there for people to back.
I’m actually a little nervous about Kickstarter because my biggest fear is not being able to meet our goal. Our project is VERY ambitious, and I want to make sure we’re able to make the money we need to make this movie a reality.
For the past two months I’ve been rigorously studying Kickstarter to see what works and what doesn’t and the long and short of it is that to succeed you need a good pitch, worth while incentives, and a reasonable goal. There’s a lot more to it then that, but that’s just about the gist of it.
Our Kickstarter’s goal is probably going to be between $50,000 and $75,000, which is completely attainable if we can promote the Hell out of it. My real goal is $200,000, mostly because that would cover the costs for animation, music licensing, Kickstarter/Amazon fees (they take about 5% each), and the budget for the incentives (which would be about $20,000 maximum including shipping).
It’s terrifying for me to think that this project has to generate enough interest to raise that money because if this Kickstarter fails that makes me look bad, as well as the whole project.
I’ve had a Word Document open for literally two months now that I occasionally go into, re-read, and edit that serves as the Kickstarter pitch, as well as a txt file that has a list of all the incentives. Hopefully this, coupled with the 2 minute finished scene from the movie, will be enough to get people talking.
Wish us luck, guys, we should be seeing something within a month.